Tobias Hogg, better known by his online alias, “airpixels”, is a photographer/filmmaker from Sweden. In the beginning of 2016, he decided he wanted to do something else. That something else was seeing places he had never seen before, from a perspective many of us are foreign to. His ariel visuals are something close to perfection, and his work has recently been showcased on National Geographic, The Telegrapher, and Daily Mail. He shares his adventures and unique perspective daily on Instagram. We had the pleasure of gaining a bit more insight into Tobias journey.
Recently you have decided to take your passion and turn it into a full-time career, what advice would you give to others wanting to make the same decision?
Yes, well that is a kinda tricky question since i just started doing this full time. But in my case I wanted to do something else with my life. I wanted to see more of the world and see it from a different perspective. For me it has always been about learning and becoming better. And I have been determined when it comes to my film & photography to make it work. So my advice would be to work hard, trust yourself in what you want to do and then execute it as you want.
Tell us about your journey with Instagram?
My Instagram Journey started mid 2015 with no intention at all more then that I wanted to display some aerial videos I took as a hobbie. After a little while i realised people liked my content and after that I started to work hard to produce better and better content. So in a little less then I year I have now accumulated over 100k followers and I really appreciate every following since I know how hard it can be to actually gain 1.
What drives your creativeness to find a unique perspective?
What drives me is to see something for the very first time. To see it with my own eyes and to see it from a perspective that is uniqe really is something else. I look on the world in another way today then I did before. I see places and how they would look from an Aerial Perspective. Kinda cool but sometimes also frustrating =)
Take us through your planning process for taking the perfect photo?
In my opinion you can't really plan the perfect photo. You are lucky if you are in the right place at the right time. Thats what it's all about. But of course you can plan to be at a place at a specific time but then again you have to hope that the conditions of the weather is good. But i planned one place more then any other and that was the Black Beaches of Iceland. I wanted it to come out perfect and in my opinion a got some of my best images from there. I studied the place before i went and waited for sunset and that perfect light. I was lucky this day and for a brief moment the sun popped out from the clouds and gave me a little touch of gold in the ocean.
What is your favourite gear / editing software to use?
My favourite gear must bee the Sony A7rII when it comes to photography and of course the drone. When i edit my images i use Adobe Lightroom and my own presets i worked on to find my own style. When i Edit Film i do it in Adobe Premier Pro.
Who are some of your favourite people to follow on Instagram to find inspiration? Is there anyone you want to collaborate with?
Instagram is full of great Photographers and Filmmakers and I get inspired to do something pretty much everyday on there. My top favourites on Instagram though is @donalboyd and @muenchmax. I just love their work and would love to collaborate with them in any kind in the future.
Where are some of your favourite places to shoot? Where is one place you dream of going?
I don't really have any favourite places anymore, I know I had before and I visited them frequently. Now, it's more about finding new places and places I have never seen before myself. Iceland has for long time been a dream of mine and I traveled there last year, and I can't wait to get back. Favourite Destination right now is USA since that is my upcoming trip and I am really excited to see what I can find there. But yeah, As a drone operator I would say Iceland and the Maldives
What is best piece of advice you have been given?
Im not sure, I have been handed so many advices from people in the business since I started. It's a small world and everyone wants to be at the top I guess so it's also very competitive. But the best advice I have been given I got from myself so I'm not sure this one works but it is to be yourself. Dont try to be anyone else.
Which type of photo do you find tends to get the most engagement?
The photos that get most attention for me is my aerial work. It's new for everyone and looking at trees from above is probably the ones who gets most attention still.
You can follow Tobias adventures on social media @airpixels